Salesforce has partnered with SBF for the Salesforce Small Business Relief Grants Programme to support selected Singapore-registered small and medium-sized enterprises (SMEs). Applications for the grant opened on 23 November 2020.In partnership with SBF, Salesforce is offering S$960,000 in cash grants to selected SMEs to aid their...
Infobip has released a study revealing that customers prefer a hybrid customer experience (CX). The study reinforces the need for businesses to optimize CX with automated, digital channels while ensuring they provide accessibility to human agents, or risk losing customers to competitors.The commissioned study, titled 'Redefining Human and...
Research from Infobip reveals the growing trend towards conversational experiences for customer communications.
The data, from 449 billion communications interactions on Infobip's platform across 2022, shows the rapid growth of interactions on chat apps such as WhatsApp Business Platform and social media channels such as...
Sinch has announced the results from a survey of more than 2,000 global consumers on how they engage with brand communications. The findings reveal a strong preference for email over other channels, however most respondents will reevaluate their relationship with brands whose emails regularly end up in the spam folder.
Southeast Asian Businesses must be prepared for the age of voice-first everything.
Would you
buy a product or service from a company you have not heard of but was recommended
by your voice-based personal assistant? Well, 46% of consumers in Southeast
Asia recently surveyed
said they would.
Research by Qualtrics reveals how consumer behaviour and expectations are changing in Singapore, and the new experiences businesses should provide to meet the needs of consumers today and in the future.
The study from the Qualtrics Experience Management (XM) Institute, "2021 Consumer Trends in APAC", examined the...
A report by MIT Technology Review Insights explores how global organizations are reassessing their customer experience (CX) workforce and processes in the post-pandemic era.
The report, "Customer experience and the future of work," is produced in association with Genesys and is based on a survey of...
Ogury commissioned IDC to conduct a global survey on 1,000 major brand and media agency executives, to get their perspective and understanding of the future of digital advertising in a cookieless world. Most of the polled executives (60%) agree that user tracking will soon become obsolete.
An abundance of information and options are causing confusion in the customer journey. Indeed, choice overload is blamed by the 80% of people who have difficulty of making purchase decisions blame choice overload as the culprit.
As consumers, we all need help sometimes making sense of...
