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SingSaver, a Singapore-based financial comparison platform, has identified cashback as the number one reward women look for when choosing a credit card. The survey of women aged 21-55, which includes millennials, also sheds light on women’s changing attitudes to personal finance and indicates a shift towards greater...
Singapore SMEs are looking to invest in business transformation despite expectations of a soft economic environment outlook in the next six months, together with lower turnover and profitability.  The SBF-DP SME Index (the Index) has seen a dip from 50.7 to 50.4 this quarter,...
Criteo, an international commerce marketing company, released on 5 November seasonal data which showed that Singles’ Day is still Singapore’s biggest shopping festival. Originating in China during the 1990s as celebration for single people, it has grown into a mainstream event and one of the most popular shopping days.
In today’s digital world, customer service expectations are evolving at such a fast pace. Fast response times, round-the-clock availability and omni channel service sits high on the wish list of today’s consumers when asked about customer service expectations.  According to the latest e-Conomy SEA Report, Southeast Asia...
The world of advertising production and the roles of the companies who inhabit it used to be clearly defined. There once was a tried-and-tested linear process of baton-passing from brands to agencies to production vendors. Agencies simplified the process of engaging and organizing multiple...
DBS announced on 25 March a suite of digital solutions to support the F&B services industry which has about 8,000 establishments impacted by tightened safe distancing measures as a result of the COVID-19 situation.  With Singapore residents being encouraged to change their eating habits from dining out to...
Lemi, an exploration-driven social sharing platform based in Hong Kong, has announced the launch of a digital coupon service that supports businesses as they recover from losses incurred during the pandemic. Lemi's coupon service helps businesses generate an additional revenue stream and broaden their...
Payoneer Inc., a global payment and commerce-enabling platform, has announced a multifaceted relationship with Mastercard. Beginning with the Payoneer Digital Purchasing Mastercard, targeted at SMBs, eCommerce sellers and freelancers worldwide, Payoneer and Mastercard will work closely to better meet the needs of the B2B market. This...
With Black Friday (26 November) and Cyber Monday (28 November) looming in the United Kingdom, Everlytic says that retailers need to consider how best to differentiate their customer communication amidst the inevitable barrage of email marketing traffic. In the week running up to Black Friday last year, Everlytic's email...
Best SEO Marketing Pte Ltd shares 3 ways on how businesses can better market themselves amidst the COVID-19 pandemic. Tip 1: Understanding the important numbers of your business Most businesses should take this time of slow growth to understand two important metrics in their business:...