Infobip partners with AmBANK to offer SME focused tools

Photo by Blake Wisz

Infobip, a global cloud communication platform company for businesses specialising in omnichannel customer engagement announced on November 5 its partnership with AmBank Group, one of Malaysia’s largest banking groups.

Infobip is part of AmBank’s newly launched BizM.A.T.E (Multi-partner, Actionable, Technologically Efficient Solutions) with 16 other partners, offering small-to-medium enterprise (SME) client tools to grow their business and improve productivity at competitive prices.

The solutions form five categories including Accounting and HR Solutions, Payment and Marketing Solutions, Communications and Internet, Operations and Administrations and Logistics, and Work Space.

Infobip is helping AmBank achieve several of the program’s objectives, especially digitizing business and staying connected with customers and suppliers. Infobip’s omnichannel solution now allows AmBank’s business clients to communicate with its customers over popular channels such as Email, Push, and SMS. 

Dato’ Sulaiman Mohd Tahir, Group Chief Executive Officer, AmBank Group, emphasised that “reaching your customers where they are whether it’s over Email, Push, SMS or a chat app is instrumental for today’s businesses to optimize customer experience and build long-term brand loyalty.”

“We are excited to partner with Infobip to provide our SME clients with its global cloud communication platform allowing them to choose the ultimate communication channels for their customer dialogues,” he continued.

Meanwhile, CS Gil, Infobip’s Country Manager in Malaysia, said ‘Infobip is honored to be part of AmBank’s BizM.A.T.E programme helping companies to communicate with their customers using our messaging solutions. An omnichannel approach using multiple communications channels truly elevates a business customer experience and we couldn’t be more excited partnering with AmBank”