Maxi-Cash has introduced of HAILEY K, a “cutting-edge AI muse”. In a bold move towards embracing digital transformation and infusing AI into its overarching brand strategy, Maxi-Cash presents HAILEY K as the herald of sustainability in consuming preloved luxury and the advocate of 916/999 Gold, by educating...
Founded in 1982 by Jackson Chua, Chuan Kok is a homegrown company that has matured into a leading supplier of hydraulics components in the oil and gas industry. Like many other businesses, they realised the need for digitalisation, but, as a self-described “old uncle’s business”, they found...
Lummo, formerly BukuKas, is expanding its offerings to help entrepreneurs from MSMEs in Indonesia and Southeast Asia manage digital channels more efficiently, create close direct relationships, and build brand presence online. To this end they are collaborating with MoEngage to enable their online direct-to-consumer...
Many of the macroeconomic headwinds which created turbulent operating environments for businesses in 2022 are forecasted to persist, with rising inflation, volatile monetary policies, supply chain disruptions and political conflict continuing to impact growth, certainty and stability. In its recent Regional Economic Outlook Report...
Toku has unveiled new research showing that three out of four of Singapore consumers are more confident in recognising scam calls and SMS than they were 12 months ago. Toku's Customer Engagement Report 2023 polled 1,000 Singapore residents to shine a spotlight on the way they interact...
As consumers alter their retail behaviour due to the pandemic, companies have increasingly turned to digital marketing as a means to reach out to their customers. Digital Marketing skills have grown in importance as the top competency required for business viability, as voted by half of employers...
Stridec Worldwide is helping more food and beverage (F&B) businesses get found online to generate more traffic, customers and revenue, by recommending the top 3 SEO strategies that they should implement as part of their ongoing search optimisation efforts.The market is getting more competitive than ever, and...
MoEngage has revealed the results of a survey focused on consumers' expectations of how brands leverage personalization to interact with them. The report, The Personalization Pulse Check Report 2023, polled 2,000 consumers across North America to learn more about the kinds of messages customers expect to receive from their favorite brands,...
On 4 April 2020, Enterprise Singapore (ESG) announced the Food Delivery Booster Package to support F&B businesses to diversify operations through food delivery. Under the first phase of the roll out, ESG funds five percentage points of the commission cost charged by three food delivery platforms –...
With the government gradually easing border restrictions under COVID-19, businesses have been looking at new ways to capture opportunities in the local market over the course of the pandemic in order to generate positive momentum. Chinese expats in Singapore form a significant demographic that...