New research from OpenText reveals the extent to which the pandemic has changed customers’ expectations of brands, and the increasingly important role of a streamlined digital experience post-COVID. The new data – from a survey of 1,000 Singaporean respondents – reveals that 71% of...
Veritas Technologies has announced new research that indicates half of consumers (49%) think it's the responsibility of the organizations that store their information online to delete it when it's no longer needed. They're also prepared to vote with their feet if businesses don't cut back on...
Singaporeans’ social media app of choice is messaging platform, WhatsApp. While Instagram is the world’s ‘favourite’ social media app, WhatsApp takes the top spot in Singapore for both favourite (27.2 percent) and most used social media platform (74.7 percent) with local users clocking an average of 978...
Payoneer Inc., a global payment and commerce-enabling platform, has announced a multifaceted relationship with Mastercard. Beginning with the Payoneer Digital Purchasing Mastercard, targeted at SMBs, eCommerce sellers and freelancers worldwide, Payoneer and Mastercard will work closely to better meet the needs of the B2B market. This...
Maxi-Cash has introduced of HAILEY K, a “cutting-edge AI muse”. In a bold move towards embracing digital transformation and infusing AI into its overarching brand strategy, Maxi-Cash presents HAILEY K as the herald of sustainability in consuming preloved luxury and the advocate of 916/999 Gold, by educating...
DBS announced on 25 March a suite of digital solutions to support the F&B services industry which has about 8,000 establishments impacted by tightened safe distancing measures as a result of the COVID-19 situation.  With Singapore residents being encouraged to change their eating habits from dining out to...
Ogury commissioned IDC to conduct a global survey on 1,000 major brand and media agency executives, to get their perspective and understanding of the future of digital advertising in a cookieless world. Most of the polled executives (60%) agree that user tracking will soon become obsolete.
United Overseas Bank (UOB) has announced its collaboration with Getz, an end-to-end food and beverage (F&B) digital solution provider, to help F&B businesses set up their online storefronts quickly while also lowering the cost of delivering food to consumers. With almost seven in 10...
Criteo, an international commerce marketing company, released on 5 November seasonal data which showed that Singles’ Day is still Singapore’s biggest shopping festival. Originating in China during the 1990s as celebration for single people, it has grown into a mainstream event and one of the most popular shopping days.
With Black Friday (26 November) and Cyber Monday (28 November) looming in the United Kingdom, Everlytic says that retailers need to consider how best to differentiate their customer communication amidst the inevitable barrage of email marketing traffic. In the week running up to Black Friday last year, Everlytic's email...