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An International Data Corporation (IDC) report titled "How Do Experiential Value Streams Contribute to Customer Success? " highlights that amidst looming recession fears shared by nearly half of Asia/Pacific including Japan (APJ) organizations, customer experience (CX) stands as a top priority, largely immune to budget cuts and essential...
Maxi-Cash has introduced of HAILEY K, a “cutting-edge AI muse”. In a bold move towards embracing digital transformation and infusing AI into its overarching brand strategy, Maxi-Cash presents HAILEY K as the herald of sustainability in consuming preloved luxury and the advocate of 916/999 Gold, by educating...
According to the ‘CIO Technology Playbook 2023’ study commissioned by Lenovo and AMD, driving better customer experience and greater satisfaction is a top priority for CIOs today, ranking second just behind revenue and profit growth. With research showing that the costs of acquiring new customers...
Ogury commissioned IDC to conduct a global survey on 1,000 major brand and media agency executives, to get their perspective and understanding of the future of digital advertising in a cookieless world. Most of the polled executives (60%) agree that user tracking will soon become obsolete.
Digital scams are everywhere in our daily lives. Whether at home, the workplace or on the go, we're inundated by phone, text and email with offers for "free gifts" and traps to "act now" to supply personal information before a vital service gets cut off. And this...
COVID-19 has done much to change the purchase habits of consumers around the world, especially by significantly accelerating the adoption of online commerce. Around the world, retail stores shut down as countries entered lockdowns to prevent the spread of the virus during the start of the pandemic....
Research from Twilio shows that investment in customer engagement continues to drive revenue growth and help companies meet their financial goals in the face of economic headwinds. Twilio's fourth annual State of Customer Engagement Report reveals that amid constrained resources and economic uncertainty, investment in digital...
GoDaddy Inc. has released the survey findings from its GoDaddy 2023 Data Observatory. The GoDaddy survey studies the current state of small businesses internationally, with Singapore included in the results for the APAC region. The first set of results is focused on how entrepreneurs and small business...
A survey by Amazon Singapore, in collaboration with YouGov, revealed that consumers are placing a growing importance on product quality and authenticity as cost remains the top consideration for online purchases. The survey also shed light on local shoppers’ perceptions around the responsibility of...
MoEngage has revealed the results of a survey focused on consumers' expectations of how brands leverage personalization to interact with them. The report, The Personalization Pulse Check Report 2023, polled 2,000 consumers across North America to learn more about the kinds of messages customers expect to receive from their favorite brands,...